writing

My work has won national awards in feature, historical and arts categories. Warning: read the feature with tissues handy, it’s a tear-jerker.

Fun fact: once upon a time, I was a sports reporter in Smithers, B.C. Someone told me to find this kid selected for the B.C. hockey team. That kid was Dan Hamhuis, who now plays in the NHL. No big deal.

content marketing

Sometimes the best way to market your business is to tell the story of how much your work impacts others. Check out these profiles of wine researchers written for UBC Okanagan’s brand campaign.

website copywriting

Whether it is showcasing services of a non-profit organization, or explaining complicated degree requirements, web copy is my jam.

publications

I have written and edited several publications, including:

I also have non-fiction book projects on the go.

news releases

Having been the editor sifting through a full inbox, I know what to write to make a news release stand out. Here are just a few samples of releases I have written that have gotten national pickup:

creative direction

What’s a case competition? What do students get out of it? We needed multimedia to convey the emotion of Live Case Challenge. My creative direction developed these videos.

I followed this up with a time lapse of the day.

branding

Visuals can hurt or help your story. The City of Penticton needed a brand refresh and visual identity guidelines. This rolled out with a full corporate suite and brand kit, and this flowed into campaign material. View the outcome.

looking for more?

Doing this for 20+ years means I have a lot of examples under my belt. Contact me and we can talk about what you have in mind.